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Project: Great Northern Hotel
Sector: Hospitality

First opened in 1854 and now skillfully renovated, the Great Northern Hotel is one of the finest luxury boutique hotels in London. Since coming on board in 2015 as one of our most prestigious hospitality clients, we have been delighted to build a diverse collection of bespoke art throughout the hotel, working directly with the hotel owner and CEO to develop an evolving art strategy.

The collection is set across a number of different locations including the lift lobbies, corridors and staircases. As advocates of emerging talent, ARTIQ and the Great Northern Hotel have worked together to develop a strategy which passionately showcases the finest in emerging artists. Each lift lobby holds a mini exhibition of an emerging artist; as guests emerge on the landing of any specific floor, they see one of the next, potentially, great British artists. ARTIQ art consultants Katie Terres & Patrick McCrae have expertly curated a selection of exciting works by emerging artists including Gillian Swan, Natalia Toplass and Claire Brewster.

Perhaps the most exciting part of this large collection is the stunning new installation by artist Debbie Smyth, commissioned by the Great Northern Hotel. ‘A Journey of Thoughts’ is a stunning focal point in the hotel’s central staircase and depicts a journey of discovery embracing some of London’s iconic landmarks, its connectivity and rich heritage through Debbie’s intricate thread art.

Throughout the corridors, Katie & Patrick have curated a selection of beautifully hung prints of Shakespearean scenes which rotate frequently to mirror the current exhibition at the British Library and reflect the provenance of the hotel. The staircase too, reflects the locality of the Great Northern Hotel to Kings Cross Station, featuring vintage film posters of railway based classics.

The works in the lift lobbies and corridors rotate every six months as part of ARTIQ’s art rental rotation offer, enabling the hotel and visitors to enjoy a consistently evolving collection of inspiring art.