EQT London is located right in the heart of Soho, one of the world's leading creative hubs, with rich history, eclectic communities and broad social and cultural diversity. Their art collection tells the story of this fascinating area, showcases some of the most exciting creative talent currently working in London, and highlights EQTs unwavering commitment to sustainability.

Based on EQT's core values, Artiq curated a bespoke art collection and artist residency, presenting some of London's most exciting emerging artists with diverse practices rooted in environmentalism, materiality, identity and digital innovation.

Our team had the pleasure of working with Studio Stockholm and Barr Gazetas on this project from the get-go, immersing ourselves in their vision for the space to ensure the architecture, interior, and art would seamlessly merge.

Since 2017, Studio Stockholm has worked with EQT to develop the brand's global design concept. EQT London is the latest evolution of this concept. Built around the idea of refinement, the space is designed with meticulous attention to detail using only the best natural raw materials, which have been crafted and refined towards a cleaner or more advanced form. With additions that touch all the senses, the design will improve performance and bring in the unexpected, creating an ideal environment to work in.

Barr Gazetas' design practice is people-centred, and the development of this space has been driven by two main pillars: staff wellbeing and an effort to keep carbon emissions close to zero. Since the earliest stages of this project, they have focused on reusing existing materials and biophilic designs, emphasising the materiality of the space, bringing in elements of the natural outside world inside the building.

For the inaugural residency at EQT London, local artist James Rogers was selected to create an immersive installation for The Exhibition Plaza that celebrates the implementation of emerging digital technologies into the art-making process; a node to EQTs mission to ensure that they, and the EQT funds’ portfolio companies, are digital leaders in their respective industries.

Thanks to EQTs unwavering dedication to supporting local talent, there are many more artists to discover around the building, all with unique stories and perspectives to share.

There's also Soho in Love, a collection of photographs that tells the story of one of London's most iconic neighbourhoods. Featuring works by six emerging contemporary photographers, Soho In Love portrays the unique essence of this vibrant area, capturing a snapshot of life in London.

Working with local artists also plays a part in the overall sustainable strategy, as it avoids the need for artworks to be shipped long distances, thus reducing harmful emissions.

It's been a pleasure for Artiq to respond to such a rich brief and flex the narrative to reflect company cultures and design practices. This space brings together a collection of incredible artists who share the same values as EQT and whose work responds to the beautiful interior space.

We hope that creating bespoke art commissions that reflect EQTs values and vision will strengthen the office culture and empower the EQT brand. The bespoke programme of events and workshops surrounding the artist residency will also offer EQT team members a new and innovative way to engage with art.